My Favourite Books

Audiobooks are like having a personal storyteller in your ear, with the added flavor authenticity and connection when the author is also the narrator. Like Jackanory for adults.

I still enjoy the organic process of reading, and If the book is amazing, I like to reread it, in physical form. I mostly read non-fiction. I'm attracted to worldly concepts, lived experiences, the esoteric and depth psychology. I find these sorts of themes help me become a better design leader. Below are some of my favourite books which I'll keep adding to over time.

Please note: The artwork is not the actual book covers, but some simple artwork I've made 😊

‍♥️ The Creative Act
Rick Rubin
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A brilliant exploration of the artistic process and the power of creative expression, from the ledgedy hip-hop producer. The book offers valuable glimpses into the inner workings of the creative mind. With a blend of practical advice and philosophical musings, Rubin encourages you to embrace your unique voice and unlock your potential as a creative/designer.

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‍⭐️ Alchemy
Rory Sutherland
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This book explores the hidden forces that shape human behavior and decision-making. From the power of perception to the magic of framing, he reveals the alchemical secrets behind successful marketing and innovation, for example, the irrational aspect of our decision-making processes which can lead to more effective problem-solving and innovation. Great book to encourage lateral thinking in your work.
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♥️ Four Thousand Weeks
Oliver Burkeman
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This book is quite steeped in ideas to rethink your meaning and purpose. He talks about the concept of finding meaning in the present moment, embracing uncertainty and reevaluating societal expectations; challenging conventional notions of how transfer meaning and how you value things. After all 4000 weeks isn't that long. Useful when battling anxiety.

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‍⭐️  Creativity Inc
Ed Catmull

An great insight into Pixar's inner workings. Ed Catmull shares valuable insights on fostering innovation, building a creative culture and leading teams. A must-read for anyone seeking inspiration and practical advice on nurturing creativity in their studio or agency.
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♥️ Chocolate Wars
Deborah Cadbury
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An exploration into the history of the chocolate industry, but also a fascinating insight into branding and the Quaker movement. Cadbury delves into the Quakers' contributions, values and ethical principles that influenced the development of iconic chocolate brands - ideas that any brand would do well to integrate.

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‍⭐️  21 Lessons for the 21st Century
Yuval Noah Harari

With his signature intellectual prowess, Harari delves into topics ranging from artificial intelligence to political polarisation. This book offers a valuable roadmap for navigating the complexities of our rapidly changing world.
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♥️ Second Mountain
David Brooks

This book challenges you to find deeper meaning and fulfillment in life. Brooks explores the concept of the "second mountain," emphasising the importance of connection, community and a sense of purpose beyond personal achievements. Useful information if you're thinking about a change of direction or approach to your work.
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⭐️  Choose yourself
James Altucher

Altucher challenges traditional notions of career and success, advocating for a self-directed path in a rapidly changing world. I like how he encourages you to be entrepreneurial. A call to arms!
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♥️ Through the Dark Wood
James Hollis

Probably my number 1 book of all time, a profound and introspective guide to navigating the passages of life. Hollis's wise and compassionate words offer insights into the existential dilemmas we face. With a blend of psychology, mythology and personal anecdotes, it can help you on a transformative journey and really help to reduce anxiety.
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⭐️  Morrissey
Morrissey

A candid and introspective memoir that offers readers a glimpse into the life and mind of the renowned musician. The book covers his influences, creative process and his unwavering commitment to his self confidence.
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♥️ The Alchemist
Paulo Coelho

A philosophical novel that I love as it weaves together themes of destiny, purpose and the pursuit of one's dreams. The book inspires readers to listen to their hearts, embrace the unknown, just as we should as designers.
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⭐️  Becoming Nobody
Ram Dass

Let go of egoic attachments and embrace a state of inner freedom and interconnectedness with all beings, is premise of this book. The art of embracing our true nature can help us solve problems for our clients in a progressive way.
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♥️ Shoe Dog
Phil Knight

Great book on brand building with the founder and former CEO of Nike. It chronicles the journey of Nike. Knight shares his personal and professional challenges, triumphs and insights into creating the company's growth.
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⭐️  A Life on Our Planet
David Attenborough

This book offers Attenborough's reflections on his life's work and the need for urgent action to protect our planet. Quite simply, a must read for all. Help's you realise the importance of working on sustainable projects.
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♥️  Change by Design
Tim Brown

This book introduced me to the principles and practices of design thinking as a problem-solving approach, from the CEO of IDEO. Understanding the importance of empathy, experimentation and collaboration in driving innovation maybe par for the course these days, but this booked has really changed the field of design and turned design thinking mainstream.
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⭐️  Mastery
Robert Greene

This book explores the path to achieving mastery in any field or endeavor. The strategies, mindset and practices that you need to succeed. An in-depth and fascinating insight into the lives of the most enduring 'masters'. Great book for any aspiring leaders.
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♥️  Catching the Big Fish
David Lynch

I love David Lynch's unique and surreal style. This book delves into the creative process and explores the relationship between transcendental meditation and artistic expression. As a practitioner of TM, I feel my work and headspace has improved since I started.
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⭐️  The Design of Everyday Things
Don Norman

The first design book I've read and I've only ever read 3! Focus on user-centered design and the impact of design on everyday experiences. He talks about the psychology behind human interactions with objects and interfaces, highlighting the importance of intuitive and user-friendly design. A classic book on design.
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♥️  The Untethered Soul
Michael A. Singer

A transformative book which I liked as it encourages you to observe thoughts and emotions objectively, let go of attachments and embrace a state of present-moment awareness. Great tools for any leader.
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⭐️  The Almanack of Naval Ravikant

Naval Ravikant

Really interesting insights on entrepreneurship, personal development and success. It has enabled me to better support and have rapport with clients from the startup arena.
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♥️  Before & Laughter
Jimmy Carr

A unique perspective covering surprising topics like Maslow's hierarchy of needs, Belbin's team roles and NLP. The book details Carr's personal journey to success and how you can apply that to your goals. It goes beyond a typical tell-all biography. Funny and educational.
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⭐️  How to Think More Effectively
The School of Life

Practical guidance on improving your thinking skills. Critical thinking, decision-making and problem-solving are covered. A valuable resource for you to cultivate a more thoughtful and reflective approach to your work and/or leadership.
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♥️  Inglorious Empire
Shashi Tharoor

As a British-Indian myself, I realised my education may have had a rose tinted view of the history of the Empire. This book challenges the conventional narrative of British colonial rule, urging for a more honest and nuanced understanding. It's a reminder of the importance of open-mindedness, encouraging us to confront the complexities of the past and adopt an inclusive approach to our shared history.
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⭐️  Brand New
Wally Olins

The granddaddy of Brand Wally Olins, explores the evolving landscape of brands and the future of branding in a rapidly changing world. A bit dated now, but nonetheless educational read for anyone breaking into branding and a practical guidance to apply to projects.
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♥️  Jung's Map of the Soul
Murray Stein

As an amateur fan of Jung, this book is a great intro to understanding Jungian psychology and its application to personal growth. I've used these ideas to help me evolve as a leader. Fun fact, K-pop band BTS has been heavily influenced by this book, utilising its ideas to shape their album, which shares the same title.
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